Zara restaurant business plan
We have evaluated traditional and non-traditional risks associated with restaurant failure and ac counted for them direc tly in the business plan. The patio setting will be a fun and casual atmosphere for the summer ing criteriathe restaurant will be located in midtown atlanta.
Ethnic restaurant business plan
Zaras will be espec ially appealing to married suburban couples indulging themselves with a "date night" downtown, away from the kids. During this study it was evident that some patrons came exclusively to sit at the bar, without any intent of dining in the restaurant.
In addition, peter is the owner of bauhaus bar and nightclub, and former owner of myth restaurant, ouzeri, and kapilyo restaurant, all financial and critical successes. We budgeted a great deal into the renovations and dec or to generate the aesthetic appeal of zara.
Co$ restaurant is not in our mar$et district and therefore not a direct competitor, although consider it an hindirect: competitor. Restaurant/re: cost , tap & permit ss license & temp certificate of ies, disposal, tax & ty deposits (phone/elec/gas/water).
The lounge and restaurant staff will offer the e in an electric atmosphere and offer customers an etraordinary dining eperience. Market analysis summary instead of building a business around a prec onceived concept, we conducted market research and built a concept around our consumers.
2ver and interest and principal repayment, investors contributing =(++,+++ or more will als for the life of the business as a bonus with our investors, our primary goal is to earn real profits and not hpaper profits:. Our competitors are heading in the right direction, but only zara is based on sound market research in the local a consumers are seeking variety and new experiences.
Advertising plan and media schedule call for targeting customers directly through ations aimed at , respectively, singles, couples, and destination ment recogni8es the $ey to success at this time of initial opening is etensive ion. Milestones the following milestones table lists important business milestones, with dates and managers in charge of each deliverable.
In addition, the business core will loo$ to 5ara as a place of dinner and after)hours unwinding. This company will have an integral role in validating the final restaurant location and personnel selection, and participate on the zara advisory two owners are personally committing $110,000 of capital, plus a $300,000 sba 7(a) loan guaranty.
Bar$et analysis d of building a business around a preconceived concept, we conducted mar$ch and built a concept around our consumers. These are the types of people who frequent other restaurants and bars in the area.
The largest percentage of this t will be loo$ing for a restaurant in which to conduct business or a family oumbo would not be a primary selection in either case. As a new restaurant entry to the midtown market, the ramp-up in customer draw is expected to extend over 6 months.
In most cases they are page restaurant & lounge budgeting to eat out on a regular basis, as they dont have the time to prepare food nightly. 2 personnel plan we believe the personnel plan is in good proportion to the size of the restaurant and projec ted revenues.
Advertising and promotion: our advertising plan and media sc hedule call for targeting customers direc tly through loc al publications aimed at , respec tively, singles, couples, and destination customers. Like it, successful ventures in the restaurant industry must balance capitalizing on new trends with c ontinual quality assessment.
Projected annual irr on investment of $15,000 - $49,: projected annual irr on investment of $50,000 - $99,um: projected annual irr on investment of $100,000 or or payback investor will receive equity shares as a part owner, with a non-managerial interest in the restaurant. However, those based on solid understandings of the market needs, and management of inventory and staff have a much higher chance of success, espec ially when c ombined with prior experience in the restaurant industry.
Our management team has 20 years combined experience, involved with over 86 restaurant openings, and deep involvement with the atlanta restaurant industry. Just wrote my first business plan in 24 hours using liveplan and it's beautiful and complete.
Zara's will be a destination dining locale, with its attractive atmosphere, international menu, and lounge. Alcoholic drink specials will be featured, as well as a page restaurant & lounge large non-alcoholic selec tion.